- Client: Amistar
What is Amistar?
Amistar is a broad-spectrum fungicide controlling various diseases in multiple crops, including vegetables, potatoes, tomatoes, cucumber, chilli etc.
Amistar’s Objective
Convey the importance of using Amistar at every flowering stage of different plants.
Our Strategy
Develop impactful visual and messaging highlighting Amistar's benefits.
What we did?
- Created key visual featuring diverse crops (tomato, potato, chili, cucumber) and a farmer holding Amistar
- Depicted healthy, happy flowers symbolizing disease-free growth
- Crafted punchline: "Phoolon ka hai kehna, Amistar hi Lena"
- Adapted visuals into banners, posters, and danglers
- To maximize reach, adaptations were created in multiple regional languages, like Gujarati, Odiya, Marathi, Punjabi etc.
The Output
Amistar's campaign succeeded through impactful visuals and messaging.
Diverse crops showcased broad-spectrum efficacy, happy flowers conveyed disease-free growth, and the farmer image built trust.
The punchline "Phoolon ka hai kehna, Amistar hi Lena" cemented Amistar's association with flowering stage success.
The multilingual adaptations ensured wider accessibility and engagement with farmers across India. It Increased brand recognition and recall in regional markets.
your project into a success story.